HYBE Slammed for Exposing ILLIT Amid NewJeans Controversy

HYBE, the entertainment giant behind global sensations like BTS and NewJeans, has faced backlash after seemingly implicating its rookie girl group ILLIT in the ongoing controversy surrounding ADOR CEO Min Hee Jin.

The controversy erupted when a viral social media post accused a HYBE manager of instructing a group to ignore NewJeans, the popular girl group under ADOR, a subsidiary of HYBE. While HYBE denied the manager's involvement, they inadvertently revealed that the manager in question was from ILLIT.

The post, which has garnered significant attention online, reads:

"Did you see HYBE's response? They responded to allegations a manager told a group to ignore NewJeans and although they denied that the manager told the group to ignore, they stated it involved an ILLIT manager."

The author then shared a portion of HYBE's official statement, which stated that after reviewing CCTV footage of the interaction, they found no evidence to support the allegation that the manager instructed the group to ignore NewJeans.

However, the revelation that the manager was from ILLIT has sparked outrage among fans of the group. Many have criticized HYBE for seemingly involving ILLIT in the controversy and for potentially damaging the group's reputation.

One netizen commented:

"HYBE, you guys are protecting your artists, right? Why are you implicating ILLIT and involving them in this controversy again? They are just using them as a shield."

Another netizen expressed concern for the idols involved, stating:

"Does HYBE even respect their artists? Seeing how they implicate NewJeans, ILLIT, and LE SSERAFIM, it doesn't seem like they do. Wouldn't LE SSERAFIM and ILLIT's fans lose faith in HYBE? I feel so bad for the idols. Is it okay that HYBE does this?"

The controversy has raised questions about HYBE's handling of internal disputes and its commitment to protecting its artists. Many fans have called for transparency and accountability from the company.